Disney will add a vehicle location feature to parking apps

It’s late and the fireworks display over Sleeping Beauty’s Castle at Disneyland is over. Make your way through the crowds to the tram, where you’re sitting slightly sunburned and coming off the sugar high that extra churro provides.

You disembark from the streetcar and are greeted by a sea of ​​cars in an endless lot or a cavernous parking garage when it hits you: you’ve forgotten where you parked.

A new feature coming to the Disneyland and Walt Disney World apps aims to help guests avoid these stressful times by providing the exact location of their vehicle, Walt Disney Co. he said in a statement this week.

The car location feature will use mobile phone location services to mark where guests have parked their cars, or guests may enter parking information directly.

Park visitors can still choose to deny the app access to their phone’s location services.

At the end of the day, assuming guests haven’t drained their phone batteries in the park, they can open the app and head straight to their cars without making fruitless detours.

The car locator will launch at the Walt Disney World Resort in Orlando, Fla., this summer and at the Disneyland Resort later this year, the company said.

In recent years, theme parks have leaned toward using technology, including digital tickets and app-based location tracking, to manage crowds, streamline cashless purchases and reduce waits on popular rides, prompting warnings from privacy advocates about large-scale data collection. .

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